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  Consent-General Government   # 10.       
Board of Supervisors County Administrator  
Meeting Date: 10/10/2017  
Brief Title:    Esparto Park & Pool Naming Rights
From: Patrick Blacklock, County Administrator, County Administrator's Office
Staff Contact: Jill Cook, Deputy County Administrator, County Administrator's Office, x8150
Supervisorial District Impact:

Subject
Authorize Esparto Community Park and Aquatic Center Naming Rights for Donors. (No general fund impact) (Blacklock/Cook)
Recommended Action
Authorize Esparto Community Park and Aquatic Center Naming Rights for Donors.
Strategic Plan Goal(s)
Thriving Residents
Reason for Recommended Action/Background
Background:
In March 2012, the County was awarded $2,896,000 from California State Parks Office of Grants and Local Services as part of Round Two of the Statewide Park Program for the Esparto Community Park and Aquatic Center project. The grant contract was executed in August 2013 for a grant performance period of July 1, 2011 through June 30, 2019 and a contract performance period from July 1, 2011 through June 30, 2041. On May 19, 2015, the Board of Supervisors adopted a resolution which approved the Engineer's Report and ordered the levying of the assessments within the Esparto Park Maintenance and Operations Assessment District. On May 9, 2017 your board authorized the Assistant County Administrator to execute a work authorization under existing Agreement No. 14-206 with architect, Architectural Nexus, to design the project in an amount not to exceed $281,600. On September 26, 2017 project design and specifications were approved and construction will be released in October 2017. The County Facilities Ad Hoc Board Subcommittee reviewed and approved the Naming Rights for Donors guidelines (Attachment A) on September 12, 2017.

The Naming of County Assets Policy (Attachment B) does not address the naming of facility features.

Reason for Recommended Action:
The Western Yolo Recreation Center Association (WYORCA) would like to provide naming opportunities for donors who contribute to the trust fund established to support the annual operations and maintenance of the Esparto Community Park and Aquatic Center. There are different levels of giving and opportunities for naming. Major park feature donors will be those with contributions over $50,000. Major donors will be recognized with an engraved plaque on or near the feature within the park. All donors who contribute over $100 will be named on a donor wall. Gifts augmenting the construction and in-kind gifts to support the facility will be recognized on the donor wall with the same guidelines and levels of giving.

WYORCA is a 501(c)(3) non-profit organization dedicated to providing all adults and youth in the Western Yolo communities of Madison, Esparto, Capay, Brooks, Guinda, and Rumsey a place to play, swim, exercise, gather, celebrate and "hang out."
WYORCA is utilizing the Sacramento Region Community Foundation to administer the trust fund. WYORCA will be responsible for implementing all donor recognition efforts and will cover any related costs.

Staff recommends authorizing WYORCA to utilize the attached Naming Rights for Donors guidelines as part of funding raising efforts for maintenance and operations costs and construction costs not covered by the grant.
Collaborations (including Board advisory groups and external partner agencies)
County Facilities Ad Hoc Board Subcommittee, Esparto Community Park and Aquatic Center Project Development Team, Western Yolo Recreation Center Association.

Fiscal Impact
No Fiscal Impact
Fiscal Impact (Expenditure)
Total cost of recommended action:    $   0
Amount budgeted for expenditure:    $   0
Additional expenditure authority needed:    $   0
On-going commitment (annual cost):    $  
Source of Funds for this Expenditure
Attachments
Att. A. Naming Rights Guidelines
Att. B. Naming of County Assets Policy

Form Review
Inbox Reviewed By Date
County Counsel cscarlata 09/29/2017 03:36 PM
Form Started By: jcook Started On: 09/14/2017 01:19 PM
Final Approval Date: 09/29/2017

    

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